Category Archives: Advertising

Video e-commerce advertising platform Blingby partners with KiwiTech

Washington DC, 2017-Mar-10 — /EPR Advertising News/ — KiwiTech, LLC, a startup accelerator and technology services company, has announced a strategic partnership with Blingby, an innovative digital advertising and marketing platform. Blingby users watch, buy, book or rent the styles and places that inspire them. However, Blingby is not only about fashion, lifestyle, or travel; it is adaptable to many different industries. Third-parties can also license and customize Blingby’s (bbStream) technology for use ontheir platform, enhancing their value proposition.

A truly groundbreaking innovation is Blingby’s bbstream, which can be integrated natively into content streams by producers CDNs and content distributors into their video content. Why should you care?

Imagine watching a YouTube video and moving your cursor above a person’s jacket. From that simple action, a drop-down appears with information on the jacket, through which a user can click through to purchase. Or what if PM Justin Trudeau is giving a presentation in front of the 4 Seasons in Montreal, move your cursor to the hotel and information on room rentals, etc., drop down from which you can click and execute a transaction.

It’s audience-agnostic, non-intrusive advertising that virtually eliminates the “ready fire aim” approach used by advertisers, replacing it with pinpoint accurate audience segmentation.

Blingby, founded in 2014, is a video content delivery and e-commerce marketing and advertising platform, engaging users in 185 countries. Blingby empowers marketers by providing them with a powerful, engaging and advert-less platform where the video and the proprietary bbStream experience drives user interaction. Blingby technology supports native and live streaming. Blingby is currently available on the web at www.blingby.com and on third-party websites, social media and as an Android or iOS mobile app through Google Play and iTunes.

“Blingby is a paradigm shift in marketing and advertising by transforming content into an informative, ’advert-less’ engagement applicable to different industries. We are excited to form this strategic alliance to help further transform Blingby’s unique platform,” said Rakesh Gupta, Founder and CEO, KiwiTech. “We’re committed to bringing the best of KiwiTech to help Blingby meet their business goals.”

“People’s tolerance to pushy and non-relevant and non-engaging marketing is rapidly diminishing. We built Blingby to solve this problem. We deliver a continuously-evolving, fully-immersive visual digital experience with high user engagement and conversion rates,” said Marcia Favale, President, CEO and Co-Founder of Blingby. “KiwiTech, with an extensive experience in the technology space, will augment our technology delivery to continuously reshape user engagement in digital media, helping us further deliver on the Blingby vision.”

KiwiTech brings a deep understanding of developed and emerging technologies such as virtual reality, augmented reality, artificial intelligence and visual recognition. “As part of this partnership, KiwiTech will provide exclusive technology capabilities to Blingby,” said Robert Stanicic, COO and Co-Founder of Blingby.

SOURCE: EPR Retail News

Real Estate Lead Partner Moves Headquarters To Nashville TN

Nashville, TN, 2016-Oct-10 — /EPR Advertising News/ — Real Estate Lead Partner (www.realestateleadpartner.com) has made the decision to move their sales headquarters to Nashville, TN.

real-estate-lead-partner

Real Estate Lead Partner is a sales and marketing company that uses social media to help real estate and mortgage brokers get qualified leads for their agents.

Utilizing a customized approach with Facebook, Twitter, Google, Yahoo and other popular social media sites Real Estate Lead Partner can develop an individual affordable marketing budget that delivers guaranteed results.

Realestateleadpartner.com drives traffic back to tailored made landing pages that convert visitors into leads with conversions as high as 21.7%. Leads are then nurtured with proven drip email and SMS marketing follow up campaigns managed through an individual CRM (Contact Management System)

If you would like to receive a personalized quote for a real estate lead generation within your budget visit them online at www.realestateleadpartner.com or call 615-237-5524 and speak to an regional account executive today.

Press contact:

Jason Brockman
Real Estate Lead Partner
402 BNA Drive BLD 100 Ste 410
Nashville, TN 37217
(615) 237-5524

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Code18 Interactive Launches New WordPress Site for Bigelow Trading

New York, NY, August 6, 2015 — /EPR ADVERTISING NEWS/ — Code18 Interactive, a boutique digital agency based in New York City, is please to announce the launch of a new website for Bigelow Trading, http://www.bigelowtrading.com. This custom, fully responsive WordPress website provides a detailed online showcase for the various brands and products distributed in the USA by Bigelow Trading. As the import and distribution arm of New York’s landmark apothecary C.O. Bigelow, the oldest in America, Bigelow Trading represents the world’s finest heritage brands in beauty, grooming and personal care.

“We designed the Bigelow Trading site to make it easy for our client to build and manage multiple individual brand showcases,” says Code18 Interactive’s Creative Director Steve Pilon. “These showcases are unified by a consistent look and feel anchored in C.O. Bigelow’s iconic branding, yet still remain flexible enough to accommodate the unique needs and personality of each distributed brand.”

At launch, the site features individual showcases for Proraso and Marvis Toothpaste, two well known consumer brands from Italy, as well as the original Bloc Hyalin alum stone from France, and Gülsha rosewater from Turkey. “These are all rich, vibrant brands with many decades of history behind them,” says Pilon. “The Bigelow Trading site really brings each brand story to life. We knew we just wouldn’t be doing the brands justice if all we made was a simple product catalog.”

Code18 Interactive is a New York WordPress development agency that designs and develops custom WordPress websites and digital advertising campaigns for national consumer and media brands. Recent clients include C.O. Bigelow, GoGo squeeZ, Public Radio International, Graywolf Press, Unisom, TKTS, Five Points Journal, Algonquin Books, and many others. The company was originally founded in Atlanta, and relocated to NYC in 2012.

For more information, please visit http://www.code18.com

Contact-Details: Steve Pilon
Code18 Interactive
750 Varick St, 8th Floor
New York, NY 10013
404-585-2725
http://www.code18.com

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Chad Lieberman From 6W Teaches SEO: PPC vs. Organic Marketing

New York City, NY, February 26, 2015 — /EPR ADVERTISING NEWS/ — Chad Ian Lieberman, the lead Search Engine Optimization (SEO) specialist at 6WSEO, today announced the release of yet another of the company’s awesome SEO trainings on Pay per Click (PPC) marketing versus organic marketing.

The training aims at giving businesses insights on why they should opt for search engine optimization for their business websites, as opposed to going for PPC marketing upfront.

“Unlike PPC, SEO offers a long term traffic solution to a business. With PPC, your traffic stops coming in as soon as your pockets run dry. Of course, if you have very deep pockets, you can go with PPC solely. But it is advisable to take advantage of organic traffic from the search engines because it is easily achievable, keeps flowing for the long term, and is very affordable”, said Chad.

Although the SEO process takes time for the results to be visible, Chad advises that it is the best option if what a business seeks are long-term solutions to its web traffic and visibility problems. Organic traffic is timeless and once it starts coming in, it does not stop. The only time it may stop is if the foundation of your SEO campaigns was not on the right pillars, or if you used black hat techniques to achieve your rankings. These reasons may get your site dropped in the rankings or banned altogether when the search engines update their algorithms.

“For new businesses websites, one may opt to go for both SEO and PPC simultaneously. The PPC brings in instant traffic to the website so that you can kick start the business’ web traffic as you wait for the SEO efforts to yield results. However, as soon as your organic traffic kicks in, you should switch off the PPC campaigns. In any case, the organic traffic, if targeted right, should bring in buyers who help you recover/compensate the PPC costs used”, adds Chad.

About 6WSEO
6WSEO is a leading USA SEO agency based in New York. It is a top 100 SEO Agency in the US offering cost effective search engine optimization services and keyword research, which leads to highly effective and affordable organic marketing. Its services help both small and big businesses to get better visibility online. It offers creative and customized SEO programs for its clients. Among its services are On-Page SEO, Off-Page SEO and keyword research. Learn more on its blog http://www.6WSEO.com/blog.

Contact-Details: Pramod Sotto
212-600-0775
info@6wseo.com

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Code18 Interactive Moves Web Design Studio from Atlanta to New York City

Digital agency, Code18 Interactive, is pleased to bring their web design, WordPress development and creative digital advertising services to the New York City area.

Originally established in Atlanta, Georgia and founded by Steve Pilon, Code18 Interactive has recently relocated its web design studio to New York City. Code18 Interactive is now operating out of Manhattan’s Grind Spaces—a collaborative workspace located on Broadway at 39th Street, just South of Times Square.

“Grind Spaces is the ideal home for us,” says Pilon. “We’re a small team, so it is great to be able to feed off of the energy of such a smart and varied group of people. Plus, when we need to avail ourselves of another’s expertise, there are dozens of talented people to draw from all working under one roof. The range of available talent is extraordinary.”

Code18 Interactive’s move to Manhattan comes on the heels of a successful ten-year run in Atlanta. “Our hands-on, small team approach allows us to provide thoughtful, high-quality work for a wide range of consumer and media brands,” states Pilon. “But as our client base continues to grow, we realize that we need to contine to grow as well. So we decided to shake things up and begin our next chapter in New York City.”

Code18 Interactive is a seasoned, full-service team of creatives and developers offering web design, WordPress development and digital advertising services to consumer and media brands. Through unconventional thinking and user-centered design, Code18 Interactive has brought measurable growth and results to a wide range of leading brands, including Unisom, Gold Bond, Algonquin Books, CNN, Verizon Wireless, Coca-Cola, USA Today, TKTS and many more.

The digital agency is currently seeking new clients, new partners, and new talent to join its growing team. For more information, visit http://www.code18.com

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Graybow Communications Achieves InfoComm International Emerald CAVSP Level Designation

Graybow Communications has qualified as an InfoComm International Emerald Certified AudioVisual Solutions Provider (CAVSP). This designation recognizes that a percentage of the company’s sales, customer service and technical staff have achieved and maintained individual InfoComm Certification.

InfoComm awards individual Certification to audio visual professionals who have demonstrated knowledge and comprehension of the science and technology used in communications including audio, video, display and systems. Technicians, engineers, designers, salespeople, customer service personnel, managers and executives are eligible to take the individual certification test.

“A CAVSP designation gives AV companies a competitive advantage in the marketplace,” said David Labuskes, CTS, RDD, InfoComm International’s Executive Director and Chief Executive Officer. “Customers of audiovisual communications and presentation systems can be confident of professionalism and an aspiration to excellence when working with these companies that have invested in education and training to stay current on the latest AV technologies and techniques.”

The company-level CAVSP recognition program is the only such program available for the commercial audiovisual industry. In addition to confirming that a percentage of the company’s employees are InfoComm certified and have completed important coursework, the [Diamond, Emerald or Sapphire] CAVSP designation means that [your company or organization name] has agreed to comply with 10 Standards of Excellence developed in collaboration with industry experts to emphasize the best practices of audiovisual businesses.

The Standards of Excellence are a guidepost for audiovisual companies and professionals who place the customer first and offer quality audiovisual solutions. They include the commitment to provide complete customer satisfaction with audiovisual solutions that provide value to the client. They convey the importance that audiovisual solutions providers place on their own skills development through continuing education. They also cover the critical role that audiovisual professionals play as partners with IT specialists, architects, building managers and others.

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We Are Social Appointed by Hunter For Global Project

Global social media agency We Are Social, has been appointed by the UK’s leading wellington brand, Hunter Boots, to deliver a global Facebook campaign this January.

The campaign will raise awareness of Hunter Boots during the time of year where many countries, including the UK, experience some of their most extreme weather conditions. It will also drive engagement levels among Hunter Boots’ Facebook community.

We Are Social is working with Hunter Boots’ UK and US offices to deliver the campaign, called “Together Through Any Weather” which launches on January 7th. It revolves around a Facebook app, through which Hunter Boots will offer its fans a prize every weekday through January based on the forecast for that day, such as wellington boots when it rains, or Fleece Welly Socks if it snows.

Fans will be asked to create and capture a picture based on the daily weather theme, and upload it to the app. Each day, Hunter Boots will select its favourite image, with the creator of that picture awarded with the featured prize.

While the weather featured in the app will be based on the London forecast and using weather data from the Met Office, fans globally will be able to enter the competition. Hunter Boots will be encouraging all its community globally to use their imaginations to create a winning image, regardless of their local weather conditions. Hunter Boots will also change its Facebook cover photo daily to reflect the weather in London.

Michelle Noschese, Marketing Manager at Hunter Boots said: “January is a key time of year for us, with people looking ahead to the rainy months to come, as well as coping with the current weather conditions. One of the few good things about a rainy day is that people get to wear their Hunter boots and We Are Social has used this insight to deliver a campaign which will allow our fans to have a bit of fun with the weather.

“While Hunter Boots is a British heritage brand, which is why we’ve focused on London weather, we’re hoping that our fans across the world embrace this campaign and get creative with their entries.”

James Lubbock, account director at We Are Social said:
“Hunter Boots is a well-loved brand, with a reputation for its top quality products, and the app is based on the idea that wearing Hunter boots is the best way to help you cope with all weather conditions. We’re looking forward to engaging with Hunter Boots’ community throughout January and hopefully seeing some really imaginative and creative photos from all around the world.”

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Double Win for Jumeirah Group at the BRAVES Awards

Jumeirah Group, the global luxury hospitality company and a member of Dubai Holding, has been presented with two prestigious Brand Video Awards at this year’s BRAVES award ceremony in London.

The BRAVES, celebrating the industry’s biggest brands making their mark in the digital and video world, took place at a glamorous red carpet event at the Vue Cinema in Central London. The ‘night at the movies’ themed awards show broadcast the winning entries live on the big screen.

Beating stiff competition from Porsche, Intel, Sony and Lego, Jumeirah Group walked away with Best Adaptation of a TV Ad that recognised excellence in video content distribution, as well as the Grand Prix of the Campaign Braves section for the ‘Leave the Ordinary Behind’ video.

Consistently voted the world’s most luxurious hotel, Burj Al Arab is one of the most photographed structures in the world. To showcase the unique structure and features of the hotel, Jumeirah Group created a video entitled ‘Leave the Ordinary Behind’ that shows, in breathtaking detail, a perfectly executed dive from the top of Burj Al Arab into the Arabian Gulf. Originally designed to inspire viewers, drive traffic to www.jumeirah.com and improve strategic keyword rankings on search engines, the film inspired Adam Young, founder of electronic project Owl City, to compose an original score for the video. In its various versions, the video has been viewed over 1 million times.

In line with its ambitious growth plans, Jumeirah Group recently announced the opening of Jumeirah Creekside Hotel in Dubai. This is the fifth Jumeirah property to open this year after Jumeirah Grand Hotel Via Veneto in Rome, Grosvenor House Apartments by Jumeirah Living in London, Jumeirah Port Soller Hotel & Spa in Mallorca and Pera Palace Hotel Jumeirah in Istanbul.

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Show Your Customers a Sign of Economic Return

As a sign of economic resurgence Ken Miller, President of Blue Pond Signs, encouraged businesses nationwide to consider reinvigorating their visual identity with custom signs. With the first quarter of the year coming to a close, Miller commented on the rise of businesses choosing to reinvigorate their brand identity in a visual way, with help from Blue Pond Signs.

From interior signs that direct customers to a company’s front door to logos and transitional signage, Blue Pond Signs streamlines the process of creating beautiful, custom visual identities for businesses around the country. The entire process from conception to development to delivery and installation generally takes less than a month, regardless of location.

“Many of our corporate clients are refreshing their brands in response to the return of the competitive marketplace,” said Miller. “Having a strong visual brand presence is an important element as part of this strategy, and creates an immediate yet lasting impression on current and potential customers.”

Blue Pond Signs has served as a premier national purveyor of visual identity and custom sign design for nearly 40 years. The company’s longstanding relationships with vendors throughout the country make for seamless local delivery and installation. Some of Blue Pond’s most popular national products include directory signs, dimensional signs, logo signs, custom plaques, dimensional letters and interior signs.

Blue Pond Signs provides custom business and commercial signage for companies seeking to make a lasting visual impression to potential and current customers. With an emphasis on quality, accuracy and fast delivery, Blue Pond Sign’s customized signage process begins with a free consultation, guidance on materials, creative vision and resulting aesthetic. Once a creative vision is established, Blue Pond creates a quote for the signage project and presents it to the client. In cases where artwork is not readily available, a customized design process occurs directly with the client to create, review and approve proof layouts before construction begins. Once the signs are completed, Blue Pond assists with shipping and installation needs.

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Font AC – Free Fonts Download. New Website Opening

 

Font AC has many free fonts that can be downloaded by registration with e-mail address. Registration is completely free and can be easily done in 10 seconds. Currently there are four Western fonts (alphabetic), three Japanese fonts (hiragana, katakana, and kanji), and four Illustrated fonts (non-alphabetic) to download. We will provide regular uploads with new amazing fonts.

You can download as many fonts you want. There is no limitation in the number of downloads. All fonts can be used for any purpose, profit and commercial use is also permitted (except selling downloaded fonts to third party directly).

Our fonts have been created by professional graphic designer in TrueType format, and can be used with Windows (95/98/Me/NT4.0/2000/XP/Vista/7), Macintosh (OSX), and Linux.

Try and have fun with new Font AC! http://www.ac-font.com/en

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Unique Designz, a full service graphic design and print company, has showed incredible growth since the company’s inception in 2006

Unique Designz, a full service graphic design and print company specializing in business cards, flyers, web design, customized logo creation and promotional items, has showed incredible growth since the company’s inception in 2006. Owner Henry Kaminski, Jr. has single-handedly transformed Unique Designz into a top notch graphic design business, with a prominent client base that includes the Jon Bon Jovi Fan Club and BonJovi.com, DJ A-list Unique, the Benjamins, Rise in Lodi, NJ, Tiffany’s Restaurants (multiple locations) and DJ Johnny Budz/Elite Sound Entertainment.

While Kaminski prides himself on his strong work ethic,fast turnaround time and close client relationships, he says the best part of his success has been his ability to give back to the local community. Kaminski has worked with and continues to support the Joseph M. Sanzari Children’s Hospital at Hackensack University Medical Center through charitable giving.

“Unique Designz is by far one of the best graphic design companies in the area,” says Gary Yip, owner of Vision Entertainment. “Anyone looking for quality work will certainly find it if they choose to work with Henry.” Long-standing clients include 46 Lounge in Totowa, NJ, 84 Park in Stamford, CT, EYE to EYE Entertainment, SO GOOD Entertainment, Black Bear Saloon (multiple locations), Franklin Steakhouse in Nutley, NJ, and The Hot Shotz.com. In 2010, Unique Designz added Wicked Wolf Tavern in Hoboken, NJ and Sizzle Tans (multiple locations) to its impressive following, and recently expanded its client base overseas, with the addition of international house DJ Raffi Lusso, of Zurich, Switzerland.

2011 shows much promise for Unique Designz as it enters into the niche wedding market with customized save the date stationery and magnets. Unique Designz offers highly competitive pricing, excellent quality and superb customer service. For more information visit www.uniquedesignz.net.

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ZipCut Pro Makes A Splash In The Sports Fishing Industry By Partnering With Creative Bube Tube

Demand for sports fishing device sky-rockets after a hugely successful television campaign.

Sports-fishing has been revolutionized thanks to ZipCut® Pro, a new and innovative device designed to cut braided fishing lines. The product picked up incredible hype after joining forces with Creative Bube Tube to produce a television commercial which aired in August. The response has been huge and the demand overwhelming. Anyone with a fishing rod is learning that ZipCut Pro is a must-have fishing accessory.

The television commercial production company was approached by Marlin Gear Ltd., the makers of ZipCut Pro earlier this year and asked to help them produce a television commercial to expose the fishing community to their product. Over the next few months a script was devised and production was planned. The commercial was shot in Milton at Mill Pond, a local fishing hole with some beautiful scenery surrounding the water. Darren Scaravelli, Creative Director at Creative Bube Tube, remembers filming during late spring, “It was a beautiful place to film but it was freezing cold that morning. We had a nice blue sky and the sun was shining down on us though, which made for some of the greatest looking shots we’ve ever taken. It was a perfect location and right in our backyard too!”

ZipCut Pro is a patented device that conveniently attaches to fishing rods of all sizes and slices through braided fishing line without fraying. It’s proven to work better than traditional tools and its simple design makes it easy to use for anyone. Sports-fishermen across the United States and Canada having seen the commercial on television and online, flooded the call center and the ZipCut Pro website (www.zipcutpro.com) to make a purchase.

“Before developing our commercial with Creative Bube Tube’s expertise, we had success exhibiting at tradeshows and passing on information through word of mouth.” Said Brad Marlin, inventor of ZipCut Pro. “But when we launched our commercial our product sales skyrocketed and we couldn’t keep up with the demand!”

“I thought that developing a commercial would be a real challenge.”, said Cadman Chui, co-inventor of ZipCut Pro. “But Creative Bube Tube helped us through every facet of the commercial creation process and we are very satisfied with the end result.”

The collaboration with the television commercial production company as well as the smart media campaign caused ZipCut Pro to temporarily sell out of their product due to the high demand and enormous response to their commercial.

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CarProof Rocks The Television Scene With Wild New Commercials, Thanks To The Clever Minds At Creative Bube Tube

This year, CarProof® joined together with Creative Bube Tube to create three amazing commercials for their new marketing campaign. The goal was to create a series of commercials that would be both entertaining and informative and turn CarProof into a household name. The imaginative team at the television commercial production company pieced together perfection with incredible actors, wild animals and ridiculous situations to make these unique and inventive commercial spots.

The choice to bring their services to the public eye using the power of television commercials was made by VP of Marketing at CarProof, Joe Varkey. “We’ve been growing steadily over the years but I knew we were ready to take that next step into television. After I spoke to Creative Bube Tube, there was no way I could ignore such an amazing opportunity. After seeing the results from our campaign, I know I made the right choice.” With 3 commercials on the air, CarProof was able to gain the recognition they deserved as the top Canadian vehicle history reporting service. Creative Bube Tube worked in coordination with the company from the start to create each concept, develop a script, organize a production day and camera crew and the result was a series of polished and incredible looking commercials.

The television commercial production company recently finished the third commercial for CarProof, shot locally in Milton where Creative Bube Tube is based. “This was definitely one of the most fun shoots we’ve had. We had a great concept to work with and a fantastic crew. We got to work outside in some great weather and really focus on putting together a great piece for CarProof!” says Creative Bube Tube owner Jenny Munford. The commercial was filmed at a local mans house, Adrian Miller, who had never had a commercial filmed at his house before, “It was a little surreal when these two guys knock on your front door and ask if they can film a TV commercial at your house. I figured ‘why not?’ and now I’ve got another great story under my belt.”

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Student Launches the Most Wanted Website with a $1,333,000 Raising Idea

A 21-year-old Latvian student launched an extraordinary website and is hoping to achieve financial freedom and stability by selling decoration blocks on his ‘The Most Wanted Website’ in a form of ad spaces. He hopes to become a millionaire in the process and make a documentary series about how his life changed and what he spent his money on.

Matiss Bartulis (Matthew in English) set up themostwantedwebsite.com in order to achieve his goal of $1,333,000 and 40 cents after he made a list for a normal life where he calculated all the expenses for the next 79 years till his 100th birthday and decided to go for it. He has published his list on the website.

He accented that his life expenses are calculated for a truly normal average life without exaggerations and excessive luxury. “For instance – money for bills, a haircut every three months, presents to relatives, new shoes every two years or ordering pizza home once a month” he added.

Despite the fact that the website has been online only for two weeks, Matiss has already made $1080, although he admits that one of the first ad spaces was sold to his godfather who owns an international furniture company.

“I knew Matiss would badger me about it, but if it attracts people’s attention, then it’s worth having my advertisement and imprints on there,” Mr. Dainis, 39, commented.

Matiss says that people can use ad spaces they purchase to display their image or logo, headline, advertisement and have a link to their own website. “A minimized version of the image will appear on the decoration block as a design element of my website,” he explains,”this is a chance to design the Internet Monument – a virtual significant place that will never change once finished.”

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New Facebook Web-Traffic Videos Deliver Facebook Customers for Local Business

While some local businesses struggle to survive online in today’s cutthroat online business environment, many are doing better than ever. Largely because they have mastered the proven but little-known strategies of making Facebook actually work.

That’s the opinion of Roger Hall, an independent copywriter and producer of the just-released videos for Facebook advertisers, the ‘Facebook Traffic Video University’.

“Small business today need solid, reliable information on what works in Facebook traffic-getting – and what doesn’t,” says Roger Hall, Facebook advertising specialist and author. “As a freelance web-traffic specialist I have hundreds of people contacting me asking questions such as;

– How can I structure Facebook advertising that will get a good response?
– How can I get more cost-effective results from Facebook?

I released the online Facebook Traffic Video University to give these folks some of the answers. What makes these videos different is this; it’s not based upon theories or untested ideas. Each of the methods in the videos has been thoroughly tested and proven by leading US e-commerce research companies”.

Unlike many of today’s Facebook information sources, Hall points out; these videos are currently available at no charge. “A lot of local businesses and individuals can’t afford to hire consultants. And it takes time to read an entire book, listen to a CD or attend a seminar,” notes Hall. “These free videos, containing over 21 proven Facebook traffic tactics, has been created for them and each takes only 5-10 minutes to watch.”

The Facebook Traffic Video University videos can be accessed online, free of charge, right now by visiting; http://facebookadtactics.com/video-university. The free videos are available to all local businesses and online advertisers – both large and small – 24 hours a day, seven days a week.

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Hakim Optical Revamps Their Commercial Campaign With The Help Of Creative Bube Tube

Preparing for June Commercial Launch, Hakim Optical collaborated with the imaginative team at Creative Bube Tube, a television commercial production company, to appeal to a younger generation. Jenny Munford, Executive Producer/President spoke about the production, “We wanted something young and fresh that would get Hakim Optical noticed and recognized by everyone!”

The new commercial is set at “This is London” nightclub in downtown Toronto. The atmosphere offered a wonderful backdrop to place Hakim Optical above the competition and attract Canada’s trendy population! “I wanted to portray eyeglasses not only as a style that can be used to accentuate personalities; but also create an atmosphere of social connection. Moreover I set out to shoot a very stylized look for Hakim optical to reflect their exceptional brand.” says Director Darren Scaravelli.

Hakim Optical serves the public by providing a variety of prescription eyeglasses, sunglasses and contact lenses at competitive prices. With over forty years of experience, they have earned a solid reputation for providing reliable customer service and irresistible offers. “This was a great opportunity to work with a group of individuals who understood exactly how to adjust our image and stand out! Everyone at Creative Bube Tube was more than helpful in providing the best service experience possible,” says Advertising Director, John Worden.

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Playboy Bunny Adds ‘Appeal’ to Seg-Ins Inc. First Television Commercial

Creative Bube Tube, a television commercial production company and Seg-Ins Inc. collaborated together to create, produce and present a TV advertisement for the truck accessory company. They decided the best way to highlight their new product, the “Big Bed“, was to get themselves recognized on television. The imaginative team at Creative Bube Tube narrowed down the style of commercial Seg-Ins wanted and as always, made sure it would be appealing to the target audience. “We know this product appeals a bit more to men and wanted to have a commercial that would stay in their mind. Creative Bube Tube could not have created a more fitting concept!” said Jason Hawkins VP of Marketing at Seg-Ins Inc.

The television commercial production company knew the best way to appeal to men was with a woman. Darren Scaravelli, Creative Director at Creative Bube Tube, scripted a commercial that showed off the benefits of the Big Bed and the benefits of a Playboy model in a commercial, “I wanted this to be a manly commercial. We show a bunch of guys loading up a truck for an epic camping weekend and have this dazzlingly hot woman walk over carrying the Big Bed to help them out. You couldn’t get manlier than that!” The script was instantly green lighted and approved by Seg-Ins Inc.

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Tampa’s FX Marketing Group Agrees to Deal with Florida Sports Hall of Fame

Launching the celebration to honor 50 years of the Sunshine State’s sporting legends, FX Marketing Group has reached an agreement with the Florida Sports Hall of Fame to ensure the tribute to athletic excellence stands for future generations.

Tampa's FX Marketing Group Agrees to Deal with Florida Sports Hall of Fame

With a ribbon-cutting, grand-opening ceremony at its new home at Polk County’s Lake Myrtle Sports Complex set for June 22, a new era for the Florida Sports Hall of Fame begins as the Tampa-based firm takes responsibility for its media, licensing and sponsorship activities.

As a letterman at Florida State University and former National Football League wide receiver for the Tampa Bay Buccaneers and Green Bay Packers, FX Marketing’s senior partner, Barry Smith, holds an appreciation and reverence for the Florida Sports Hall of Fame’s inductees, nearly 200 of them from all regions and facets of the sporting community.

“These folks are legends of Florida’s sporting history, and their name and accomplishments deserve to be on display for everyone to see,” Smith said. “Their stories need to be told. The new building will be a terrific base, but we intend to take them to the public with a dynamic online presence and increased community-outreach events.”

As an official partner and sponsor, FX Marketing also will be coordinating the effort increase awareness in the Florida Sports Hall of Fame and develop creative and exciting corporate membership opportunities that support the Hall of Fame and its social outreach mission of fighting childhood obesity through promotion of organized youth sports, as well as promoting fitness for all Floridians.

Since 1996, FX Marketing has built itself into a national leader in the sports marketing and publishing, as well as client and event management. The firm’s stellar reputation recently earned endorsements from Florida Gov. Charlie Crist and the non-profit Florida Sports Foundation, which works with state leaders and sports–industry executives as the state’s official sports promotion and development group.

FX produces first-class annual publications for some of American largest governing bodies and management groups in American sporting industry, including Pro Football Hall of Fame, the NFL Alumni Association, ESPN, the PGA and Senior PGA tours, the Bass Anglers Sportsman Society, Major League Baseball’s Atlanta Braves, and, most recently, the NASCAR Hall of Fame in celebration of its inaugural class of inductees.

Via EPR Network
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New Facebook Advertising Tool

While some companies struggle to survive online in today’s cutthroat online business environment, many are doing better than ever. Largely because they have mastered the proven but little-known strategies of making Facebook advertising actually work.

That’s the opinion of Roger Hall, an independent copywriter and producer of the just-released tool for Facebook advertisers, the “Facebook Advertising Text Generator“.

“Online advertisers and their agencies today need solid, reliable information on what works in Facebook online advertising – and what doesn’t,” says Roger Hall, Facebook advertising specialist and author. “As a freelance online copywriter I have hundreds of people contacting me asking questions such as;

– How can I structure Facebook advertising that will get a good response?
– How can I get more cost-effective results from my Facebook ads?

I developed the online Facebook Advertising Text Generator to give these folks some of the answers. What makes this tool different is this; it’s not based upon theories or untested ideas. Each of the methods built-into the tool has been thoroughly tested and proven by leading US e-commerce research companies.

Unlike many of today’s information sources, Hall points out; this tool is available at no charge. “A lot of companies can’t afford to hire consultants. And it takes time to read an entire book, listen to a CD or attend a seminar,” notes Hall. “This free tool, containing 11 proven Facebook advertising tactics, has been created for them and takes less than 2 minutes to get.”

The Facebook Advertising Text Generator tool can be accessed online, free of charge, right now by visiting; http://FacebookAdTactics.com/text-generator

Via EPR Network
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Clickbooth Releases Study on How to Increase Conversions with Mothers Ages 35 to 55

The female consumer hold tremendous spending power – on average, around 75,000 per year – and women ages 35 to 55 make up the largest group of consumers online. Affiliate network Clickbooth tackled identifying the groups within this valuable demographic in part one of its “An Inside Look at Marketing to Women Ages 35 to 55” study, and now part two aims to teach Clickbooth clients how to convert the mothers within this group into customers. Author Sara Anderson pulls from several other studies to complete her own, and the results will prove valuable for those who create affiliate CPA network campaigns.

Anderson surmised the following about the individual mothers within this demographic: “She is strategic in her decisions, compares products, and actually uses her friend’s (or trusted online mommy networkers) opinions as the determining factor in whether she will buy into a product or not.”

She tells Clickbooth clients that when creating affiliate network campaigns, they must treat these consumers with respect and have patience with a sometimes longer sales process. If they do, their campaigns will be successful. She goes on to break down part two of the study into two essential actions for Clickbooth’s affiliate CPA network clients:

Spark a mother’s interest – Use empathetic ad copy that creates an emotional connection and that is family-oriented. Use photos of a mother with her children. Anderson quotes a recent Facebook study that showed that mothers relate best to photos of mothers with their children, next to mothers laughing, and finally, mothers multi-tasking. Landing pages in an affiliate network campaign should be simple in design, and the call to action should be family friendly.

Increase her desire and trust in the product – Quickly show a mother that other mothers approve of the product, through videos, surveys, product reviews and customer testimonials.

Close the sale with an easy shopping cart experience – There should be no confusion when filling out an order form. A clumsy shopping cart experience can destroy the trust that the affiliate CPA network campaign has built.

Via EPR Network
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