Category Archives: Fashion & Merchandising

Video e-commerce advertising platform Blingby partners with KiwiTech

Washington DC, 2017-Mar-10 — /EPR Advertising News/ — KiwiTech, LLC, a startup accelerator and technology services company, has announced a strategic partnership with Blingby, an innovative digital advertising and marketing platform. Blingby users watch, buy, book or rent the styles and places that inspire them. However, Blingby is not only about fashion, lifestyle, or travel; it is adaptable to many different industries. Third-parties can also license and customize Blingby’s (bbStream) technology for use ontheir platform, enhancing their value proposition.

A truly groundbreaking innovation is Blingby’s bbstream, which can be integrated natively into content streams by producers CDNs and content distributors into their video content. Why should you care?

Imagine watching a YouTube video and moving your cursor above a person’s jacket. From that simple action, a drop-down appears with information on the jacket, through which a user can click through to purchase. Or what if PM Justin Trudeau is giving a presentation in front of the 4 Seasons in Montreal, move your cursor to the hotel and information on room rentals, etc., drop down from which you can click and execute a transaction.

It’s audience-agnostic, non-intrusive advertising that virtually eliminates the “ready fire aim” approach used by advertisers, replacing it with pinpoint accurate audience segmentation.

Blingby, founded in 2014, is a video content delivery and e-commerce marketing and advertising platform, engaging users in 185 countries. Blingby empowers marketers by providing them with a powerful, engaging and advert-less platform where the video and the proprietary bbStream experience drives user interaction. Blingby technology supports native and live streaming. Blingby is currently available on the web at www.blingby.com and on third-party websites, social media and as an Android or iOS mobile app through Google Play and iTunes.

“Blingby is a paradigm shift in marketing and advertising by transforming content into an informative, ’advert-less’ engagement applicable to different industries. We are excited to form this strategic alliance to help further transform Blingby’s unique platform,” said Rakesh Gupta, Founder and CEO, KiwiTech. “We’re committed to bringing the best of KiwiTech to help Blingby meet their business goals.”

“People’s tolerance to pushy and non-relevant and non-engaging marketing is rapidly diminishing. We built Blingby to solve this problem. We deliver a continuously-evolving, fully-immersive visual digital experience with high user engagement and conversion rates,” said Marcia Favale, President, CEO and Co-Founder of Blingby. “KiwiTech, with an extensive experience in the technology space, will augment our technology delivery to continuously reshape user engagement in digital media, helping us further deliver on the Blingby vision.”

KiwiTech brings a deep understanding of developed and emerging technologies such as virtual reality, augmented reality, artificial intelligence and visual recognition. “As part of this partnership, KiwiTech will provide exclusive technology capabilities to Blingby,” said Robert Stanicic, COO and Co-Founder of Blingby.

SOURCE: EPR Retail News

As part of its University Checks line, Identity Checks is releasing leather CD cases that feature school logos

Identity Checks prides itself on offering checks and accessories that appeal to a wide variety of consumers. Most of its products are presented in support of different hobbies, occupations, sports, and universities. To further expand its collection, Identity Checks is releasing leather CD cases with school logos on the front covers. As a way to show school spirit, these new cases are sure to fit right into the existing assortment.

On August 20, 2008, Identity Checks released its new CD cases. Each of the cases is made of black leather to enhance the featured university’s logo that appears on the front. The round cases include a zipper that extends almost the full length of the case to help protect and contain all the CDs. Inside the case are six sleeves that hold two CDs each for a total capacity of twelve. Since the sleeves are held in by snaps, they can be added or removed at the user’s discretion. The cases are being sold for only $16.95 and can be conveniently ordered using the website. For more information on ordering and to view the available schools, visit Identity Checks.

Identity Checks is always looking for new ways to help consumers show their support for different things. Everything from patriotic and military themes to sports teams products are available through Identity Checks. These new CD cases are one more way for consumers to show their support for specific schools throughout the country. Visit Identity Checks today and find the perfect product for you!

About Identity Checks:
Since its beginning, Identity Checks has grown tremendously to include many different designs and products. Its main focus has been to give supporters of different things one more way to show their pride for something they believe in. Whether it’s hunting or raising purebred dogs, Identity Checks has something for everyone. Browse through the site and you are sure to find something you love!

Via EPR Network
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Artistic Checks celebrates Indian tradition with the release of the new “Divine Jewels” product suite

Imaginative creations provide the basis for the check designs of Artistic Checks. Exquisite works of art are portrayed on checks and check accessories to make financial duties less stressful. The addition of “Divine Jewels” to the existing assortment is one more way for consumers to express their tastes in multi-cultural backgrounds and traditions.

“Divine Jewels” launched on Artistic Checks’ website, artisticchecks.com, on August 11, 2008. In four rotating check scenes, figures of Indian women pose in traditional saris and jewelry. Against deep, rich colors, each scene shows the women dancing amidst flowers, a peacock, or an elephant. Each accessory also has a matching background on the check that is drawn to look like the classic and intricate Indian needlework. The same rotation and patterned backgrounds appear on the labels, but with only the ladies’ faces on the sides. On the personal contact cards, a blue background appears with patterns of a peacock. In front of this backdrop, a traditionally and colorfully dressed Indian woman dances below a majestic drawing of the same bird. The accompanying checkbook cover features a light blue background that is fashioned with pink floral patterns. The focal point is an Indian woman framed in a deep magenta background dancing amidst lotus flowers in a pink sari and golden crown.

Artistic Checks is known for magnificent check designs that bring life and meaning to personal checks and check accessories. “Divine Jewels” is a perfect fit for Artistic’s collection. It combines beautiful artwork with meaningful traditional symbols. Bringing this culture to life is one more way for Artistic Checks to reach out to consumers. Visit the site today and find a work of art just for you!

About Artistic Checks:
Artistic Checks stands out with the masterpieces that it portrays on financial accessories. Since its acquisition in 1998, Artistic Checks has made itself distinct from other companies through its artwork and colorful designs. All interests and tastes are accounted for through Artistic Checks. A visit to the website is sure to find you something you love!

Via EPR Network
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