Launching the celebration to honor 50 years of the Sunshine State’s sporting legends, FX Marketing Group has reached an agreement with the Florida Sports Hall of Fame to ensure the tribute to athletic excellence stands for future generations.
With a ribbon-cutting, grand-opening ceremony at its new home at Polk County’s Lake ...
April 21st 2010
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While some companies struggle to survive online in today's cutthroat online business environment, many are doing better than ever. Largely because they have mastered the proven but little-known strategies of making Facebook advertising actually work.
That's the opinion of Roger Hall, an independent copywriter and producer of the just-released tool for ...
The female consumer hold tremendous spending power – on average, around 75,000 per year – and women ages 35 to 55 make up the largest group of consumers online. Affiliate network Clickbooth tackled identifying the groups within this valuable demographic in part one of its “An Inside Look at Marketing ...
March 11th 2010
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Technology and E-marketing solutions company, U.S. Branding Group, LLC today announced their acquisition of the domain www.WEBKEY.com. With the recent worldwide launch of their innovative patented USB Insert™ - a breakthrough new product that integrates a detachable customized die cut paper web key into magazine ad inserts, brochures, mailers and print ...
Reduced marketing and advertising risk pushed Clickbooth to number 5 in the Inc. 500 fastest growing businesses in 2009. With their breakthrough approach to online marketing Clickbooth expects continued growth and a continual refinement of products through 2010. It is going to be a great year for organizations that discover ...
November 4th 2009
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We’ve all seen it. Advertisers either spending days on DOOH media planning or avoiding the media altogether with the same objections: fragmentation within the industry, lack of reach and the time it takes to create a strategic media plan. From emails and phone tag, to spreadsheets and middlemen, sophisticated ad ...
September 30th 2009
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Bigmouthmedia's innovative collaboration with luxury travel operator Kuoni has seen the agency win the prestigious Travolution Award for the best search marketing campaign of the year.
Walking away with the coveted prize for Best Use of search engine optimisation, Europe's largest independent digital marketing agency was recognised for an international campaign that ...
September 15th 2009
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Amid New York Fashion Week and beauty conference HBA, international copywriter Katja Bartholmess launches COPYGOLD, a copywriting and branding service aimed at the fashion, beauty, and lifestyle industries.
She keeps her industry knowledge fresh by learning from the best, attending workshops and tradeshows and by engaging with those who create – ...
August 24th 2009
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Smart Digital Spending, a New York start-up launched today, offers a new approach to analyzing online advertising which could save firms thousands of dollars each year. Smart Digital Spending provides written, audio and video instructions on how to analyze online campaigns using data analysis techniques in order to make simple ...
August 18th 2009
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As an advertiser, imagine being able to reach millions of some of the most well-educated, affluent consumers around. We’re talking about 98 million consumers – you heard right – 98 million viewers gathered in casinos, high-end restaurants and bars, sports venues and entertainment destinations throughout North America, completely focused on ...
August 7th 2009
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NobelVision™, a digital out-of-home network comprised of nearly 700 professional dental offices throughout North America, has recently joined the growing list of rVue network partners. rVue, the digital out-of-home search engine developed by Argo Digital Solutions (Argo), offers advertisers a unique and cost effective way to reach the highly targeted, ...
Webtel.mobi, whose ultra low cost mobile calling and texting service is revolutionizing the way people make phone calls, has partnered with Zooppa, the world's largest social network focused on user-generated advertising, to offer over $75,000 in cash prizes and recognition at an awards ceremony in Cannes, in an international advertising ...
February 13th 2009
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Media Mayhem Corporation (MMC) has kicked off 2009 with a myriad of murder, suspense, chaos, and downright thrilling campaigns, leaving sponsors and consumers chillingly satisfied with the results of its wall-to-wall push of street, online, and mobile campaigns that ran globally over the last couple of months.
Boasting such figures such ...
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February 3rd 2009
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BroadSign International, Inc., a worldwide provider of “Software as a Service” (SaaS) solutions for managing digital signage networks, and RMS Networks, Inc., the leading digital marketing and technology solutions agency, have joined forces to offer advertisers easier-to-buy digital out-of-home media.
The integration has become possible due to the new open-standard cross-network ...
January 29th 2009
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The Halo Group today announced the appointment of four senior interactive planning and creative professionals, recruited to fortify the brand communications agency’s integrated communications offering.
“Our core vision is that brand communications must work interdependently, including all forms of paid advertising, social media…even sales presentations. So, we coined the term ‘tradigional’ ...
Liverpool/Manchester-based PR agency Paver Smith has secured the national consumer brief for fast-growing online tyres retailer Blackcircles.com
The account win follows its recent acquisition of Manchester’s Stripe Communications and the six figure win to promote Liverpool’s presence at the Shanghai World Expo 2010.
“It’s been a good start to 2009 and we’re close to announcing a trio ...
January 21st 2009
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BT Tradespace, the business social networking site, has identified the trends of small and medium enterprises' (SME), with longer working hours and a more environmentally sound approach at the forefront of many businesses at the start of the New Year.
It was revealed that half the owners of small businesses in ...
December 4th 2008
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If there was ever a time for newspapers and magazines to explore new ways of generating additional revenue – the time is NOW. Each day reports surface outlining staggering decreases in print advertising revenue, publication staff cuts and closing doors.
In an effort to help generate additional print advertising revenue for ...
November 21st 2008
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The DVLA’s campaign to increase use of its online services has been named bigmouthmedia Marketing Strategy of the Year at the National Business Awards.
Presented at a gala ceremony and Dinner which took place at the Grosvenor House Hotel in London, the award recognised the DVLA’s unprecedented use of commercial tactics ...
