Category Archives: Publications

Tampa’s FX Marketing Group Agrees to Deal with Florida Sports Hall of Fame

Launching the celebration to honor 50 years of the Sunshine State’s sporting legends, FX Marketing Group has reached an agreement with the Florida Sports Hall of Fame to ensure the tribute to athletic excellence stands for future generations.

Tampa's FX Marketing Group Agrees to Deal with Florida Sports Hall of Fame

With a ribbon-cutting, grand-opening ceremony at its new home at Polk County’s Lake Myrtle Sports Complex set for June 22, a new era for the Florida Sports Hall of Fame begins as the Tampa-based firm takes responsibility for its media, licensing and sponsorship activities.

As a letterman at Florida State University and former National Football League wide receiver for the Tampa Bay Buccaneers and Green Bay Packers, FX Marketing’s senior partner, Barry Smith, holds an appreciation and reverence for the Florida Sports Hall of Fame’s inductees, nearly 200 of them from all regions and facets of the sporting community.

“These folks are legends of Florida’s sporting history, and their name and accomplishments deserve to be on display for everyone to see,” Smith said. “Their stories need to be told. The new building will be a terrific base, but we intend to take them to the public with a dynamic online presence and increased community-outreach events.”

As an official partner and sponsor, FX Marketing also will be coordinating the effort increase awareness in the Florida Sports Hall of Fame and develop creative and exciting corporate membership opportunities that support the Hall of Fame and its social outreach mission of fighting childhood obesity through promotion of organized youth sports, as well as promoting fitness for all Floridians.

Since 1996, FX Marketing has built itself into a national leader in the sports marketing and publishing, as well as client and event management. The firm’s stellar reputation recently earned endorsements from Florida Gov. Charlie Crist and the non-profit Florida Sports Foundation, which works with state leaders and sports–industry executives as the state’s official sports promotion and development group.

FX produces first-class annual publications for some of American largest governing bodies and management groups in American sporting industry, including Pro Football Hall of Fame, the NFL Alumni Association, ESPN, the PGA and Senior PGA tours, the Bass Anglers Sportsman Society, Major League Baseball’s Atlanta Braves, and, most recently, the NASCAR Hall of Fame in celebration of its inaugural class of inductees.

Via EPR Network
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Mediabids Provides Unique Online Print Advertising Sales Tools To Publications

If there was ever a time for newspapers and magazines to explore new ways of generating additional revenue – the time is NOW. Each day reports surface outlining staggering decreases in print advertising revenue, publication staff cuts and closing doors.

In an effort to help generate additional print advertising revenue for publications nationwide, MediaBids is offering newspapers and magazines an array of unique print ad sales tools via their website – http://www.mediabids.com. Over 15,000 advertisers currently use MediaBids to buy their print advertising and this number is growing every day. MediaBids has developed these tools in response to advertiser demand for a faster, easier and more transparent way to purchase print ads.

Newspapers and magazines can use MediaBids to sell ads in several ways. Publications can:

– Post ad space for sale that advertisers browsing the MediaBids site can buy instantly. 
– Receive ads from direct-response advertisers via MediaBids Per-Inquiry advertising program. 
– Bid on advertiser’s budgets

It is free for publications to register to sell ad space on MediaBids. Publications can visithttp://www.mediabids.com

MediaBids believes in the value and effectiveness of print advertising. Since going live in 2003, MediaBids has been working to help advertisers and publications buy and sell print advertising more easily, and is continually improving its processes to accommodate the changing needs of the print industry. 

Via EPR Network
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