Tag Archives: ads

Video e-commerce advertising platform Blingby partners with KiwiTech

Washington DC, 2017-Mar-10 — /EPR Advertising News/ — KiwiTech, LLC, a startup accelerator and technology services company, has announced a strategic partnership with Blingby, an innovative digital advertising and marketing platform. Blingby users watch, buy, book or rent the styles and places that inspire them. However, Blingby is not only about fashion, lifestyle, or travel; it is adaptable to many different industries. Third-parties can also license and customize Blingby’s (bbStream) technology for use ontheir platform, enhancing their value proposition.

A truly groundbreaking innovation is Blingby’s bbstream, which can be integrated natively into content streams by producers CDNs and content distributors into their video content. Why should you care?

Imagine watching a YouTube video and moving your cursor above a person’s jacket. From that simple action, a drop-down appears with information on the jacket, through which a user can click through to purchase. Or what if PM Justin Trudeau is giving a presentation in front of the 4 Seasons in Montreal, move your cursor to the hotel and information on room rentals, etc., drop down from which you can click and execute a transaction.

It’s audience-agnostic, non-intrusive advertising that virtually eliminates the “ready fire aim” approach used by advertisers, replacing it with pinpoint accurate audience segmentation.

Blingby, founded in 2014, is a video content delivery and e-commerce marketing and advertising platform, engaging users in 185 countries. Blingby empowers marketers by providing them with a powerful, engaging and advert-less platform where the video and the proprietary bbStream experience drives user interaction. Blingby technology supports native and live streaming. Blingby is currently available on the web at www.blingby.com and on third-party websites, social media and as an Android or iOS mobile app through Google Play and iTunes.

“Blingby is a paradigm shift in marketing and advertising by transforming content into an informative, ’advert-less’ engagement applicable to different industries. We are excited to form this strategic alliance to help further transform Blingby’s unique platform,” said Rakesh Gupta, Founder and CEO, KiwiTech. “We’re committed to bringing the best of KiwiTech to help Blingby meet their business goals.”

“People’s tolerance to pushy and non-relevant and non-engaging marketing is rapidly diminishing. We built Blingby to solve this problem. We deliver a continuously-evolving, fully-immersive visual digital experience with high user engagement and conversion rates,” said Marcia Favale, President, CEO and Co-Founder of Blingby. “KiwiTech, with an extensive experience in the technology space, will augment our technology delivery to continuously reshape user engagement in digital media, helping us further deliver on the Blingby vision.”

KiwiTech brings a deep understanding of developed and emerging technologies such as virtual reality, augmented reality, artificial intelligence and visual recognition. “As part of this partnership, KiwiTech will provide exclusive technology capabilities to Blingby,” said Robert Stanicic, COO and Co-Founder of Blingby.

SOURCE: EPR Retail News

Finally, Classifieds And Auctions Joined Together In One Place

This is what we’ve all been waiting for. A free classifieds site that offers free auctions too! And to top it all off it’s actually owned and operated in the USA.

This is a relatively bold new idea in the internet industry. Classifieds websites are an extremely competitive area online and auctions are equally competitive if not more so. The idea of bringing these two together is really not a large stretch as they often provide similar items and services.

The sites individual traffic is the biggest factor in, not only the users success, but also the success of any website itself. To share traffic between individuals seeking to buy or sell in classifieds and those looking for auctions seems to be a great way to expand content and reach into even larger areas. The additional traffic gives all ads and auctions additional exposure, increasing the chance of a sale.

Yacads.com offers both free classifieds and no fee auctions. It includes Google maps on the listing’s details page of every ad to assist in locateing the items. Site users, like on most sites, can browse categories or search for items. One extra that is often left out of classifieds sites that assist with large items or individuals with limited resources is the proximity zip code search.

This is an extremely “handy” feature. It allows the user to enter their zip code, select a distance f r o m that zip code, and filter all the ads that are not within that specified distance. This helps make the site more “farmer friendly” in a search for some cheap local nearby livestock. It also allows yard sale shoppers to filter all the listed yard sales within a certain distance, then they can print the Google map. Need directions instead of just a map? Click the “Map-This-Item” link, and a Mapquest window will pop up with a form that is already filled out, except for your location. Just enter your location and click “go”. You should give this thing a quick look when you’re not busy. It’s not huge yet, but at it’s current rate of growth it won’t take long.

Via EPR Network
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Via EPR Network
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