Category Archives: Local Advertising

Finally, Classifieds And Auctions Joined Together In One Place

This is what we’ve all been waiting for. A free classifieds site that offers free auctions too! And to top it all off it’s actually owned and operated in the USA.

This is a relatively bold new idea in the internet industry. Classifieds websites are an extremely competitive area online and auctions are equally competitive if not more so. The idea of bringing these two together is really not a large stretch as they often provide similar items and services.

The sites individual traffic is the biggest factor in, not only the users success, but also the success of any website itself. To share traffic between individuals seeking to buy or sell in classifieds and those looking for auctions seems to be a great way to expand content and reach into even larger areas. The additional traffic gives all ads and auctions additional exposure, increasing the chance of a sale.

Yacads.com offers both free classifieds and no fee auctions. It includes Google maps on the listing’s details page of every ad to assist in locateing the items. Site users, like on most sites, can browse categories or search for items. One extra that is often left out of classifieds sites that assist with large items or individuals with limited resources is the proximity zip code search.

This is an extremely “handy” feature. It allows the user to enter their zip code, select a distance f r o m that zip code, and filter all the ads that are not within that specified distance. This helps make the site more “farmer friendly” in a search for some cheap local nearby livestock. It also allows yard sale shoppers to filter all the listed yard sales within a certain distance, then they can print the Google map. Need directions instead of just a map? Click the “Map-This-Item” link, and a Mapquest window will pop up with a form that is already filled out, except for your location. Just enter your location and click “go”. You should give this thing a quick look when you’re not busy. It’s not huge yet, but at it’s current rate of growth it won’t take long.

Via EPR Network
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FreeCraigslistAds.com Lets Sellers Design Free Websites To Promote Their Online Ads

FreeCraigslistAds.com just launched a product that makes it easier for online classified ads users to sell their products or services. With the free CraigslistAdsMaker sellers can design a professional classified ad webpage instantly and have it posted to online classified ads lists in minutes.

With the popularity of online classified ads websites, Craigslist and other online classified ads lists have thousands of new ads listed each day. To get sales, sellers need to stand out against all those other ads that are posted on a daily basis. That’s where FreeCraigslistAds.com comes in. FreeCraigslistAds.com provides free one-page websites that sellers can use on any online classified ads site.

FreeCraigslistads.com makes the process easy to apply to any product or service. Because the software generates the ad, users need no programming experience, they can simply choose a template, fill out a form to add content, and add photos. The website ad features the ability to upload unlimited photos and to choose from a variety of templates. The FreeCraislistAds.com smart engine will generate the free one-page website, which can be distributed as a flyer or ad on Craigslist or any other classified website.

The newly created SEO-friendly one-page website will be seen on Google searches as well as in FreeCraigslistAds.com’s Ad Gallery. The process is completely free and no registration is required. Step by step instructions guide users on how to post the newly created ad to online classified sites.

Though this option provides sellers ample exposure for free, FreeCraigslistAds.com offers upgrade options, as well.

The premium user upgrade has proved popular for online classified users wanting even more exposure. Registering as a premium user costs $9.99 per year. The premium membership offers detailed statistics on ads, premium visibility on the first page of the website, which also improves visibility in search engines, and unlimited ads without banners or advertisements.

Via EPR Network
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Free Online Classified Ads Model is Taking Hold of the Market

In an ever-growing online classified ads market, FreeAdLists.com is gaining popularity with an easy to use site and upgrade Featured Ad options.

Increasingly people are turning to free online classified ads lists than traditional classified ad services for their buying and selling needs. Despite a proliferation of online classified ads lists FreeAdLists.com, a free online classified ads list site, has captured the attention of this online classified ads market becoming one of the most popular free classified ads websites in the United States.

Since its inception in 2007, bringing buyers and sellers together through the best technology available has been the driving force behind FreeAdLists.com. Simply put, the technology and functionality behind FreeAdLists.com produces results. With a recently revamped look and an ad upgrade option with Featured Ads, it’s easier than ever to advertise products and services.

Sellers can post free ads listing an item for sale that will reach thousands of viewers. To sell an item even faster, however, Featured Ads presents a low-cost option that will reach even more viewers. For $2.99 advertisers can purchase their Featured Ad, which allows the advertisement to be seen throughout the website regardless of the country or city category which visitors are viewing.

The Featured Ads option also highlights the classified ad when displayed. Another benefit to upgrading to the Featured Ad option is that Google Adsense ads and banners do not appear in such adverting. This option has been so effective in the United States that 99 percent of paid listings come from U.S.-based customers.

FreeAdLists.com offers supreme functionality ensuring users get the best results from the classified ads resulting in an inexpensive way to get visibility throughout the world. An easy to navigate site layout allows users to browse by category, by city or state, country, category or search term.

“We strive to offer a convenient way for buyers and sellers to find what they need no matter where in the world they are located,” said FreeAdLists.com founder Roy Wood.

Users can browse the free classified ads to find everything from work at home opportunities to items for sale. Whether looking to adopt a puppy or buy a home, chances are there’s a classified ad for it at FreeAdLists.com. The site also allows users to put out a request for needed products and services.

And while FreeAdLists.com is popular in the United States it also has a global influence with listings from countries all over the world. Every state in the United States are listed on the website as well as more than 50 countries from around the world.

FreeAdLists.com is also one of the few classified ads websites that operates with a strict no spam policy, and offers a knowledge base of scam alert articles to warn browsers of the latest scams.

To find out more about selling your product or service to a worldwide audience visit FreeAdLists.com.

Via EPR Network
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The Already Powerful MySign.TV Digital Signage Software Solution Has Been Enhanced With New Features

MySignTV has published a new version of its digital signage software, as the company has already been offering services for digital dynamic network systems. With a considerable amount of niche market experience and a strong background, the company has managed to expand the features of the MySignTV digital signage product beyond all expectations and at this time it is considered to have an excellent price versus quality ratio. Currently, the latest update offers increased usability because of a redesigned graphical user interface as well as new features that allow complete and transparent management of all digital signage content display on a network.

As digital signage is a form of electronic display that supports various forms of content, such an implementation requires a software solution that can help in properly creating, displaying and managing the digital signage network. In the new version of MySignTV, there are three components that help its users to create and manage individual advertising content. The components are MySignTV Player, MySignTV Designer and MySignTV Content Scheduling & Management component, forming a software bundle that offers a complete digital signage software solution.

“Our software package offers complete scalability for digital signage network owners as their infrastructure can always expand without any problem in terms of management and display capabilities, since we offer the ability to purchase one or more individual software components as per the very custom requirements of each digital signage project”, said Mr. Adly Oren, Senior Sales Manager, MySignTV. “There is no comparable solution on the market at this price point” is how Mr. Adly Oren describes the latest MySignTV digital signage software version.

Beyond improved and more scalable software elements, MySignTV has also managed to build a unique reseller program that allows digital signage professionals from all around the world to signup as part of the MySignTV partnership network and start earning as much as they wish, based on a well designed overpricing strategy. As MySignTV does not actually sell directly to its customers, there is a considerable potential of revenue for all major geographic partners, since most customer leads registered by MySignTV are actively being directed to such regional resellers.

For additional information regarding MySignTV digital signage software (pdf file), as well as the reseller program (pdf file) available, feel free to visit www.mysign.tv.

Via EPR Network
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Adverto TV’s Digital Network Now Available through rVue Addressable Advertising Exchange

Adverto TV, a leading provider of digital place-based media in supermarkets, deli’s, bagel shops, convenience stores and grocery stores, recently enrolled its rapidly growing network into rVue, Argo Digital Solutions’ (Argo) addressable advertising exchange for digital out-of-home (DOOH). The automated platform will enable advertisers to reach consumers when they are not at home and closest to the point of purchase.

Adverto TV strategically deployed its network in the fastest growing markets in the country, targeting densely populated areas of New York. By doing so, they have amassed a broad audience base, with plans for continued expansion and growth into other markets. Offering digital advertising opportunities at crucial junctures in stores, malls and restaurants, Adverto TV provides advertisers with a consumer reach that spans a dynamic marketplace, ranging from consumer packaged goods, health and beauty aides to travel and leisure.

“Out-of-Home advertising has dramatically altered the way consumers receive information,” states Michael Stanley, Vice President of Marketing at Adverto TV. “Our digital signage marketing networks provide advertisers with timely, effective and measurable impact by reaching consumers at the point-of-purchase when they are naturally receptive to selling messages. With rVue’s web-based user interface, advertisers will now be able to plan, buy, upload and track their media campaign online, all in one place.”

Adverto TV is a cutting-edge provider of in-store and point-of-purchase (POP) marketing, utilizing LCD screens, smartly placed in high-traffic, highly-visible locations throughout their retail partners stores. With over 130 screens throughout the New York area, advertisers have access to over six and half million monthly viewers, characterized by a broad set of demographics.

The addition of Adverto TV into rVue comes on the heels of tens of thousands of rVue screen enrollments with other network partners such as LevelVision College, Hercules Networks and Waiting Room Promotions. In addition, rVue’s strategic alliance with BroadSign, a leading provider of software solutions for digital signage, creates unique opportunities for any of the 160-plus BroadSign-powered networks who can now benefit from rVue’s web platform.

While rVue is often associated with other industry aggregators, this full-cycle media exchange is unique in that it empowers media planners and advertisers with all the tools necessary to plan media campaigns, place network advertising, upload and distribute high-quality content and monitor their reach, simplifying the process of buying digital out-of-home.

“Partnering with networks like Adverto TV only enhances the advertising opportunities available to media planners and ad agencies through rVue,” says Jason Kates, CEO and founder of Argo Digital Solutions. “Adverto TV caters to our advertisers with state-of-the-art, strategically-placed LCD screens that optimize the consumer’s overall in-store experience in some of the most desirable and high-trafficked venues available.”

About Argo Digital Solutions:
Argo’s innovative digital media technologies connect advertisers to consumers around the world. As a web-based media company, Argo continuously focuses on providing the tools to deliver rich media, DOOH and mobile technology solutions. Founded in 1995 by Jason M. Kates, Argo’s global headquarters is in Fort Lauderdale, Fla. For more information, visit www.argodigitalsolutions.com.

To learn more about Adverto TV, visit www.Adverto.tv.

Via EPR Network
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Theresa Fletcher Joins Argo Digital Solutions As Chief Revenue Officer

Argo Digital Solutions (Argo) announced today that it has appointed Theresa Fletcher as the company’s Chief Revenue Officer. Fletcher was selected for this position based on her notable track record of success in high-level business strategy, driving sales, market share and bottom line profitability for Fortune 100 media companies.

In her previous position as Area Vice President/General Manager of Comcast Spotlight, Fletcher was responsible for market consolidation and reorganization within the 17th largest DMA in the country and, in turn, increased the company’s revenue over 500% to $150 million. Prior to Comcast, Fletcher’s career included key executive positions within Continental Cablevision, Media One and AT&T where she was largely responsible for turnaround management following the company’s mergers and acquisitions, cross-functional collaboration, profit and loss management, business reengineering, strategic planning and competitor analysis – all leading to accelerated growth and profitability.

Fletcher was tapped by Argo for her vast array of experience in developing sales strategies that compliment multi-platform initiatives such as online, television, videos on demand, addressable advertising and Hispanic advertising. She has earned a stellar reputation for taking challenging opportunities and fragmentation and turning them into highly profitable enterprises with integrity. The appointment of Fletcher to this position marks another jewel in Argo’s management crown as the company has strategically expanded its executive team to include an impressive list of technology, financial, media and marketing leaders.

In her new position, Fletcher’s first area of focus is to further accelerate the current momentum and success of rVue, the company’s addressable advertising exchange for digital out-of-home (DOOH). Launched in its latest generation a few months ago, rVue has been enrolling networks almost daily. Originally developed and utilized by Argo’s team of engineers to manage and distribute high quality content within large and complex networks under the company’s control, today’s rVue is built for with the DOOH and advertising industries in mind. It connects fragmented networks and advertisers, simplifies media planning and makes the distribution of high quality content distribution easy and powerful. Unlike media aggregators, Argo’s rVue model provides a ‘pay-per-click’ approach, reminiscent of Google and eBay, which empowers DOOH networks and advertising agencies to take greater control and be rewarded. Through rVue, advertisers can complete a media buy, deliver high quality content and obtain results easily, while adding one of the fastest growing new medias to their media toolbox.

About Argo Digital Solutions:
Argo’s innovative digital media technologies connect advertisers to consumers around the world. As a web-based media company, Argo continuously focuses on providing the tools to deliver rich media, DOOH and mobile technology solutions. Founded in 1995 by Jason M. Kates, Argo’s global headquarters is in Fort Lauderdale, Fla. For more information, visit www.argodigitalsolutions.com.

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Hercules Networks’ ACMs Now Available To Major Advertising Agencies Through rVue

Hercules Networks, which offers Automated Charging Machines (ACM’s) for cell phones, PDAs and mp3s in theme parks, malls and bars in top DMAs throughout the country has recently enrolled its expansive digital signage network into rVue, Argo Digital Solutions’ addressable advertising exchange for digital out-of-home (DOOH).

herculesnetworks

ACM’s offer convenience to those on-the go, as well as a highly targeted advertising medium for the major advertisers trying to reach them where they make purchasing decisions. Projecting a growth of more than double its number of screens by 2009, Hercules’ CEO Paul King’s initial attraction to Argo’s rVue exchange was it’s simplicity and automated ‘pay-per-click’ approach to DOOH, reminiscent of Google and eBay’s models for the Internet.

“It’s an incredible challenge to engage an audience for any length of time through advertising, but ACM’s can do just that by providing a 10 minute captive audience while customers wait for their phone, PDA or Ipod to charge,” said Paul King, CEO of Hercules Networks. “The partnership with rVue will dramatically increase our ability to offer a simple and integrated out-of-home solution to advertisers and media planners.”

Last month, Argo launched an enhanced, next generation version of rVue, which connects digital out-of-home networks with a growing list of advertising agencies and media planners looking to reach targeted consumers while they are on-the-go and near the time of purchase. This development has generated a second quarter, six figure digital media buy through the platform by a leading provider and innovator of eye care services, with an anticipated result of more than 9 million impressions. rVue’s automated approach is unique to the industry, has reduced the average time it takes to create a media plan in DOOH and allows advertisers and outlets to control the process.

“This is truly a pioneering and long-awaited technology that has come alive thanks to Hercules Networks,” notes Jason Kates, CEO of Argo Digital Solutions. “We now have the ability to give our advertisers the opportunity to utilize customized brand content and cutting-edge technology to drive sales with access to a more captive audience than ever before. ACMs are a huge step in the development of DOOH.”

NY-based Hercules Networks produces and distributes Automated Charging Machines (or ACM’s) that charge consumers cell phones while they are on-the-go. A rapid, 10-minute charge gives the consumer a quick boost of juice, and gives advertisers a 10-minute captive audience. ACM’s can charge up to 18 devices simultaneously by providing the most common charging tips on every ACM. The company recently installed charging stations at the Boston Celtics Stadium through a partnership with ATT, and is also negotiating to put ACM’s in Las Vegas casinos. Visit www.herculesnetworks.com for more information.

Argo Digital Solutions, Inc. is the leading digital media and technology company that provides innovative solutions that moves the analog to digital. Through rVue, Argo’s addressable advertising exchange with an Internet based, ‘pay-per-click’ approach, high-traffic venues can access HD video content, create play lists, dramatically enhance the shopping experience and monetize their network. Advertising agencies can reach their target audience at or near the time of purchase. The technology is platform-agnostic and can work independently or layer on most current industry applications. From its headquarters in Fort Lauderdale, Fla., Argo has served the nation’s most respected and recognizable brands including AutoNation, Blockbuster and Subway with innovative technology solutions that drive ROI. Learn more at www.argodigitalsolutions.com and www.rVue.com.

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LevelVision LLC Has Recently Enrolled Its Expansive Digital Signage Network In College Bookstores Into rVue, An Addressable Advertising Exchange For Digital Out-Of-Home

Digital outdoor and LCD technology innovator LevelVision LLC has recently enrolled its expansive digital signage network in college bookstores into rVue, Argo Digital Solutions, Inc.’s (Argo) addressable advertising exchange for digital out-of-home (DOOH). With digital signage in almost 300 college bookstores in 234 cities across 44 states, LevelVisionTM:College joins rVue’s rapidly expanding directory of outlets connecting to media planners, major advertisers and paid advertising.

LevelVisionTM:College’s widespread coverage includes 49 of the top 50 DMAs, 11 of 12 NCAA Division I conferences and utilizes BroadSign Open. The company’s initial attraction to Argo’s rVue exchange was the quality of its technology and its automated “pay-per-click” approach to digital out-of-home, reminiscent of Google and eBay’s models for the Internet.

“The decision to integrate BroadSign Open and rVue into our venue-based ad network was an easy one. LevelVision specializes in inventing innovative media technology solutions. Through rVue, our unique and impactful digital floor screens will be accessible to a wider range of ad agencies looking to reach college students – when they’re on-campus and at-retail. It is a powerful solution that helps monetize networks with an easy to use, web-based user interface,” says Bob Martin, President and CEO of LevelVision LLC, who was formerly an award-winning media director at Universal McCann.

Last month, Argo launched an enhanced, next generation version of rVue, which connects digital out-of-home networks with a growing list of advertising agencies and media planners looking to reach targeted consumers while they are on the go and near the time of purchase. rVue’s automated approach has reduced the average time it takes to create a media plan in DOOH and allows advertisers and outlets to control the process.

“LevelVision’s floor-based video screens, as seen in the LevelVisionTM:College bookstore network, deliver an unavoidable and attractive advertising impression – truly an innovative and engaging way to reach 18-24 year old college students. Their locations are high-quality, high-traffic and highly desirable to advertising agencies targeting this often difficult to reach demographic,” notes Jason Kates,” CEO of Argo Digital Solutions. “We are proud work with LevelVision and welcome their network into rVue.”

About Argo:

Argo Digital Solutions, Inc. (Argo) is the leading digital media and technology company that provides innovative solutions that moves the analog to digital. Through rVue, Argo’s addressable advertising exchange with an Internet based, ‘pay-per-click’ approach, high-traffic venues can access HD video content, create play lists, dramatically enhance the shopping experience and monetize their network. Advertising agencies can reach their target audience at or near the time of purchase. The technology is platform-agnostic and can work independently or layer on most current industry applications. From its headquarters in Fort Lauderdale, FL, Argo has served the nation’s most respected and recognizable brands including AutoNation, Blockbuster and Subway with innovative technology solutions that drive ROI. Learn more at argodigitalsolutions.com and rVue.com.

With offices in San Francisco and Roanoke, LevelVision is a media solutions company that brings advertising and information to previously unreachable, highly desired public and retail commercial locations. Its extensive patent portfolio provides it with a worldwide market for dynamic displays that deliver digital advertising and informational messages that are highly engaging to consumers in out-of-home locations. The Company’s media solutions are scalable, network-capable, and easy-to-use right out of the box. For retailers, LevelVision(TM) provides a new source of recurring revenue from in-store advertising and increased sales. For brands and advertising agencies, LevelVision(TM) effectively engages people closer to the point of decision, creating a new marketing dimension (“proxemic marketing”) that is micro-targeted. For more information, please visit the company’s website at http://www.levelvision.com.

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Destination Graphix was named a Finalist in the Marketing Campaign of the Year category in the 4th Annual Stevie Awards for Women in Business, presented by Infiniti

Destination Graphix was named a Finalist in the Marketing Campaign of the Year category in the 4th Annual Stevie Awards for Women in Business, presented by Infiniti. The Stevie Awards for Women in Business honor women executives, entrepreneurs, and the companies they run – worldwide. The Stevie Awards have been hailed as “the business world’s own Oscars.” (New York Post, April 27, 2005). Nicknamed the Stevies for the Greek word “crowned,” winners will be announced during a gala event at Caesars Palace in Las Vegas on Monday, November 12. Nominated women executives and entrepreneurs from the U.S. and several other countries are expected to attend.

More than 800 entries were submitted for consideration in more than 40 categories, including Best Executive, Best Entrepreneur, and Best Community Involvement Program. Destination Graphix, a marketing design firm in Leander, Texas, is a Finalist in the Marketing Campaign of the Year category.

Destination Graphix is being recognized for its marketing campaign for the Greater Leander Chamber of Commerce’s 2007-2008 Community Profile and Membership Directory. As a first time publisher for the Chamber’s annual directory, Destination Graphix’ marketing expertise delivered recording breaking results for the Greater Leander Chamber in new memberships, member retention, and directory advertising earning the Chamber an increase of nearly 300 percent in total directory-related revenue. “Publishing (and working) with Destination Graphix, specifically owner, art director, editor and marketing strategist Gabrielle Melisende, was exciting, educational and very rewarding,” says Mary Bradshaw, president of the Greater Leander Chamber. “Destination Graphix represented the interests of the Chamber, the City of Leander and our business members to the highest degree of excellence and delivered results beyond our expectation,” continues Bradshaw.

Finalists were chosen by business professionals worldwide during preliminary judging. Members of the Awards’ Board of Distinguished Judges & Advisors and their staffs select Stevie Award winners from among the Finalists during final judging.

“To say that I am pleased with the overwhelming success of the Chamber directory’s marketing campaign is an understatement,” says entrepreneur and owner of Destination Graphix, Gabrielle Melisende. “It proves my company’s ability to deliver winning marketing strategies in a big, public way,” she continues.

Details about The Stevie Awards for Women in Business and the list of Finalists in all categories are available at www.stevieawards.com/women.

About Destination Graphix
Destination Graphix is the publisher/editor and designer of the award-winning has earned the reputation of Leander’s premier marketing design firm since 2005 and delivers award-winning graphic design for print, web and advertising; web site solutions; and marketing strategies. Destination Graphix serves businesses in the greater Austin, Texas area including the cities of Leander, Liberty Hill, Cedar Park, Round Rock and Georgetown, and in Tucson, Arizona. Destination GraphixEye On Leander™, a small business publication promoting economic development in the city of Leander. Learn more about Destination Graphix at www.destinationgraphix.com.

About The Stevie Awards
Stevie Awards are conferred in four programs: The American Business Awards, The International Business Awards, The Stevie Awards for Women in Business, and the Selling Power Sales Excellence Awards. Honoring companies of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about The Stevie Awards at www.stevieawards.com.

Infiniti is the presenting sponsor of The 2007 Stevie Awards for Women in Business. Supporting sponsor is JetBlue. Media sponsor is Pink magazine. The Business TalkRadio Network will broadcast the ceremonies live nationwide.

About Infiniti
Infiniti offers a full-line of luxury performance automobiles, including the G Coupe and Sedan, the M luxury performance sedan, FX premium crossover SUV, the QX full-size luxury SUV, and the upcoming EX luxury crossover inspired by coupe design. More information about Infiniti and its Total Ownership Experience can be found at www.Infiniti.com.

Via EPR Network
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Welcome to EPR Advertising News

EPR Advertising News is a new blog, part of EPR Network, that is going to be focused on and will be covering the advertising news and stories from press releases published on EPR Network.

EPR Network (EPR stands for express press release) is one of the nation’s largest press release distribution networks on Web. The EPR’s nationwide network includes 12 State based PR sites, one major PR forum and a number of industry specific PR blogs and what started as a hobby on Internet years ago turned out to be a rapidly growing business today. EPR Network is also known as one of the most trusted (human optimized, published, edited and monitored, spam/scam/low quality PR content free) PR sites on the web with more than 10,000 company and individual press releases distributed per month. EPR Network is putting your press releases on top of all major search engines’ results and is reaching thousands of individuals, companies, PR specialists, media professionals, bloggers and journalists every day.

EPR Network has thousands of clients around the world including global 500 corporations like Hilton Hotels, Barclays Bank, AXA Insurance, Tesco UK, eBay/Skype, Emirates, just to name a few. The network’s PR web sites are currently reaching from 150,000 to sometimes 500,000 unique visitors per month while our viral reach could possibly go to as much as 1M people per month through our presence across various social media sites. EPR Network was established in 2004 and as of May 2008 it had more than 800,000 press releases (pages) published on its network.

If you have a press release to be distributed, you can do it over here: press release distribution